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McLean Budden
Canwest
Centennial College
Colleges Ontario
The United Church of Canada
Kids At Home

Marc Anthony
Rogers Canadian Business

Colleges Ontario website
The "reveal" portion of the Obay campaign drove people to the ontariocolleges.ca website, where parents and prospective students were given more information on the merits of an Ontario college education. After a flash intro which highlighted 3 famous Ontario college alumni, prospects were given the information they needed to make an informed post-secondary educational decision. On the site, we explored the options, debunked the myths, addressed the college advantage, deployed pop up polls, a ticker-tape of college facts and figures and of course, success stories.